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DEVELOPMENT OF COMPETITIVE REGIONAL PHARMACY MARKET: ROSTOV-ON-DON CASE STUDY

Abstract

Development of the pharmacy market of the Russian Federation causes severe competition among various pharmacy organizations. It results in progressive amalgamation of small-scale and medium-sized pharmacy enterprises.

About the Author

Vitaly V. SATLER
Don State Technical University
Russian Federation


References

1. URL:http://www.advertology.ru/index.php?name=News&file=47510 – in Russian.

2. URL:http://www.dsm.ru/index.php – in Russian.

3. URL:http://www.farmexpert.ru/index.html – in Russian.

4. Hveschuk P.F. Marketing farmacevticheskih organizacii: uchebnoe posobie dlya vuzov / P.F. Hveschuk. – SPb.: Piter, 2004. – 322 s. – in Russian.


Review

For citations:


SATLER V. DEVELOPMENT OF COMPETITIVE REGIONAL PHARMACY MARKET: ROSTOV-ON-DON CASE STUDY. Vestnik of Don State Technical University. 2010;10(6):963-968. (In Russ.)

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ISSN 2687-1653 (Online)